VA Training Academy is pleased to offer this program through our quality educational partner, HotSkills VA Training:
Website & Blog Design Training Program
Calling all Virtual Assistants and Online Support Professionals...
Are you looking to add another in-demand & specialized skill your VA portfolio?
Announcing the first ever 'Website & Blog Design for Virtual Assistants' course
...for VAs and other online support professionals who want to learn how to use Dreamweaver and Wordpress to offer a complete level of service to their clients...
Dear Fellow VA,
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Do you wish you were able to do basic website maintenance for your clients (and yourself?)
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Are you tired of having to wait hours (sometimes days!) for your already busy webmaster to be able to make a small change on your client's websites?
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Are you losing potential clients because you aren't yet able to offer blog setup and website maintenance along with your current repetoire of skills?
Clients Prefer to Hire a Virtual Assistant Who is Able to Take Care of all Their Needs - Not Just a Few Things Here and There.
You may already know all the 'hot skills' that clients are hiring for (shopping cart, autoresponders and such). The problem is, if you are missing basic blog and website design skills then you are only able to take most of your projects 95% of the way to the finish line.
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You can setup a new product in the shopping cart, but have to send the 'buy button' code to a webmaster to load up onto the webpage.
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You can gather everything needed for a free teleseminar registration page but are unable to actually put together a simple webpage so that people can start signing up.
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You can create an online recording play button and MP3 download but are not able to load the button up to the playback webpage.
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You know how to use a blog but are unable to install, setup and maintain a blog based site for your clients.
The Result Is A Headache for All Concerned...
Without these skills, it means that you are always having to bring in a third-party person (a webmaster or other web design professional) everytime you need to make a change to your client's websites.
Not only does this mean more delay in the process (with changes sometimes taking much longer than you would like!) there is more room for error when you have more people involved.
Let's take a look at a couple of scenarios:
Working WITHOUT basic web design skills...
Your client is doing a teleseminar next week and asks you to make sure their teleseminar page gets updated with the new date, description and registration information. You send the information to their webmaster, who turns out to be super busy and promises she will try to get to it tomorrow.
It's tomorrow and you are begging the webmaster to make these changes... at the very end of the day she finally has some time for you. Great! She sends you the updated page that night and much to your dismay you find out that she accidently put the wrong date on the page.
You call her the next morning and end up leaving a voicemail asking her to make this one last change as your client wants to announce the teleseminar right away. By noon you still haven't heard from her and remember that today is a non-working day for her... yipes! You aren't sure how to make the changes yourself, and your client is getting upset with the delay.
Later that night the webmaster logs onto her computer and is quickly able to make that change for you. The page is FINALLY ready to send - a couple days later than your client wanted. If only you could have made these changes yourself! It would have saved alot of frustration for both you and your client.
Working WITH basic web design skills...
Your client is doing a teleseminar next week and asks you to make sure their teleseminar page gets updated with the new date, description and registration information. You create a new teleseminar page from her existing website template or blog template, load it up and test it. Everything looks great, and the teleseminar is ready to announce the same day.
DONE! No fuss no muss (and less grey hair for you!)
These two scenarios speak for themselves - having basic blog and website design skills will help both your and your clients to complete projects in a much more timely manner.
With basic website & blog design skills in your Virtual Assistant Porfolio you can add a 'full meal deal' level of service (which clients love!)
Here are a few of the things that you will be able to do once you have basic website design and maintenance skills under your belt.
You will learn how to use Dreamweaver to:
- make simple changes to existing webpages - know how to work CORRECTLY within your clients existing website design templates so you can make simple changes and not mess up their website
- create teleseminar registration webpages - taking the 'custom form' code from the shopping cart and creating an automated registration page that is ready to promote
- set up a basic 'pink spoon' lead generation webpage - so that your clients can start to build their list as part of their overall marketing strategy
- set up a simple sales page - given sales copy from your client you will be able to create an effective sales page using a template we will provide in the training
- create a newsletter or ezine template - using our simple ezine template you will be able to insert a header and basic graphics to create a professional ezine for your clients
You will learn how to use Wordpress to:
- install and set up a Wordpress blog site for your clients - so they can reap the benefits of blogging in their business
- make simple customizations to Wordpress Themes - and give them a website that matches the look and feel of their current branding.
- install plug-ins and widgets - that will give the blog a high level of functionality and leverage content
This is the only Website & Blog Design class created especially for Virtual Assistants!
There are certainly plenty of web design courses out there, most of which will teach you how to design a website from scratch. As a VA you simply don't need to know how to do that, as most of your clients already have a website - they just need someone to make ongoing changes and updates to their existing website.
So why waste valuable time, money and effort learning skills that you don't need? We are huge fans of keeping it simple, and as such will be teaching you the basic website design and maintenance skills that we KNOW clients are looking for.
During this training you will learn:
- HTML code basics, so you understand the language 'behind' the webpage
- how to apply Cascading Style Sheets (CSS) as a best practice in website design and to customize Wordpress based blog sites
- how to use FREE FTP software to upload and download pages
- why Dreamweaver is the web design software we use and recommend (and why you should stay away from Frontpage)
- how to work with a client's existing website template, so that you can make changes and don't mess up their design (we've seen this happen time and again when a VA does not truly understand basic website design.)
- how to add a simple opt-in form to their existing website, or to a simple 'pink spoon' lead generation page
- how to set up a sales page using a pre-defined template that we will give to you in this training
- how to set up and make basic changes within a Wordpress blog template (called a theme) so that you can add things like opt-in pages, plugins and more
For That Matter - Let's Be Clear on What This Course is NOT:
This course will not teach you how to design a website from scratch. We are NOT going to teach you how to create graphics, how to cut up a design and put it together into an overall website template. Those are the skills of a website graphic designer, not a VA (and if you are interested in those skills there are plenty of courses out there to learn them).
And this course will only cover 'on page' website design and maintenance - we will not be teaching you how to use the shopping cart, autoresponders and other online based systems that function behind the scenes of our webpages. If you are interested in learning those skills we invite you to check out our Ecommerce Specialist Program.
Website & Blog Design
for Virtual Assistants
An 8 session Live Training Program for VAs who want to
learn how to use Dreamweaver and Wordpress to offer a complete level of service to their clients.
We'll be quite honest - neither Cindy or I are equipped to teach this course!
Although we both have some website design and maintenance skills, we are a bit 'behind the times' when it comes to knowing the best practices for doing proper website maintenance.
Which is why we are THRILLED to have the lovely Amy Taggart of Design Formare joining us as the instructor for this program.
Amy Taggart has been doing web design for 10 years and has been working as a VA now for 4 years. So she brings the 'best of both worlds' to the table - great web design skills and the experience of being a VA for her clients.
Amy has worked with a variety of clients, doing everything from blog design, logo design to full on 'from scratch' design of new websites. She has clients worldwide and in a variety of industries, and is the go-to-gal for us as well as many of our own clients when it comes to website design.
"Having Amy and her organization as a part of my webmaster firm's virtual team has enabled us to raise the bar sky-high in terms of the quality, and speed, at which we deliver for our client family. Our clients report that when Amy is involved in their projects, they feel like family.
If you are privileged to be able to work with designFORMARE, count yourself blessed. I know I do!"
- Adam Hommey,
TheWebsiteSurgeon.com
I'm Game, Count Me In!
Website & Blog Design
for Virtual Assistants
An 8 session Self-Study Training Program for VAs who want to learn how to use Dreamweaver and Wordpress to offer a complete level of service to their clients.
During each session you will learn the following hot skills:
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HTML Basics and an introduction to Dreamweaver
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Understanding Cascading Style Sheets (CSS)
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Setting up a Pink Spoon (lead generation) Page & Sales Page
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Creating and using an Ezine Template
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Wordpress Installation & Setup
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Basic Changes to Wordpress Themes
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Adding Plugins and Widgets to a Wordpress site
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Troubleshooting - what to do when you run into 'messy' sites (which
unfortunately will happen!)
Each session is in online video format so you can dive in and get started immediately!
Plus, you will also have access to various assignments along the way to directly apply what you are learning. This way you can effectively absorb all the new skills you are learning, and also gives you a chance to clear up any questions along the way.
Two very special bonuses...
1. Ready to use Dreamweaver Templates
All participants will be receiving 'ready to use' templates that they can start to use immediately with clients, including:
- an ezine/newsletter template
- a simple 'pink spoon' page template
- a basic sales page template
You will learn in this training how to make simple changes (font, colors, etc) to these templates so you can customize them and use them with your clients or for yourself!
2. 'Bonus' Wordpress Theme Customization Tutorial
During this course you will learn how to install and customize a brand new blog for your clients. What if you want to take it one step further? This tutorial will give you additional tips and tools that you can use to customize your client's blog-based websites.
HUGELY valuable, and part of your registration for no additional cost. |
One Last Thing... Before you Click the Buy Button
There are a few things you will need to have in place before the class starts:
- a computer with high-speed internet access
- a copy of Dreamweaver (ideally CS4, CS3 or 8 fine too) so you can complete the assignments. If you don't have Dreamweaver yet we will tell you how to download a free 30-day trial at the start of class.
- a place to install a copy of Wordpress on one of your own domains. If you don't have hosting for your website yet we will tell you where to get good and cheap hosting during this class.
Price for the complete 8 session Self Study Program - Only $197
Consider this...
As Little as 4 Hours of Work With Your New Skills and
You Can MORE Than Recoup Your Tuition...
Everything after that is gravy, and means more money in your pocket.
Our 'We Swear On Our Laptops' Promise to You...
As service providers who've been around the block awhile, you'll want to know that our goal is your absolute satisfaction.
If within the first week after your registration of the program you discover it is not for you... let us know and we'll cheerfully refund whatever portion (or full amount) of tuition you've paid. We swear on our laptops...
Will you join us?
Contact us with any questions you may have about this program.
P.S. - The Virtual Assistant industry is our passion and we would like nothing more than to help you FINALLY get the Website & Blog Design Basics to complete your skillset.
